How to market to Chinese Millennials and Gen-Z consumers
When you're a Western brand marketing in China, it's important to understand…
Baidu search engine market share in China Apr 2022
In Apr 2022, Baidu market share dominates the search engine market in China, in…
7 top facts about Chinese KOLs that Western brands should know
If you're a Western brand operating in China, then Key Opinion Leaders, or…
Which metrics do you use to assess Chinese marketing success?
For the success of any marketing campaign to be established, it is important to…
Baidu search engine market share in China Mar 2022
In Mar 2022, Baidu market share dominates the search engine market in China, in…
10 ways a Chinese digital marketing agency can boost your bottom line
The Chinese market is looking more attractive than ever to Western brands, with…
So many Chinese social media channels, which ones should Western brands focus on?
In the West, we may think we're spoilt for choice when it comes to social media…
Baidu search engine market share in China Feb 2022
In Feb 2022, Baidu market share dominates the search engine market in China, in…
Video production accelerates your Chinese digital marketing
When you're launching a Chinese digital marketing campaign, video will…
Chinese digital marketing tactics for Valentine's Day
Valentine's Day is a great opportunity for marketers in the West, and in China,…
Baidu search engine market share in China Jan 2022
In Jan 2022, Baidu market share dominates the search engine market in China, in…
Tactics to getting the most from your Chinese digital marketing agency relationship
Whether you're new to marketing in China or have an existing presence in this…