3 reasons British business was excited by Chinese Golden Week
Chinese Golden Week may be over, but there are still plenty of reasons to get…
Why are Chinese tourists a golden opportunity all year round
Golden Week, one of China’s biggest national holidays, has finished. It’s time…
What can I do with targeted online advertising in China?
Targeted online advertising in China gives you to chance to market directly to…
How to reach Chinese travellers via social media in Golden Week
Golden Week in China begins with National Day on the 1st October. National Day…
What is Chinese Online Shoppers' Overseas Purchase Behaviour - Infographic
According to China E-Commerce Research Center, China online shoppers’ overseas…
How targeted online advertising can attract Chinese travellers during Golden Week
Traditionally if you wanted to reach someone through advertising you had to…
How to make your Chinese website appeal to users
By now everyone knows that China has a large population of internet users. By…
Starbucks’ unlikely success doing business in China
Starbucks has been in China for 13 years as of 2014, growing from an initial…
Learn from Microsoft’s struggle doing business in China
Microsoft, in particular their MSN platform, has had a long and difficult ride…
Thinking of doing business in China? Learn from Coca-Cola's success
China’s recent history is full of stories of Western companies who tried and…
How Visit Britain has succeeded marketing to China
Visit Britain are an organisation hoping for big success in the China market.…
WeChat: leading mCommerce platform in China
WeChat is the leading mCommerce platform in China. Since its launch at the…